CONTENT FOR YOUR CHANNELS
Show what your business does.
Show your product in use, introduce your team or take people behind the scenes. We find a creator to make the videos for your channels.
FOR BUSINESSES
Turn what you sell into content worth watching.
We match the creator to your customers and the job, shape the brief, and manage production through delivery. Choose content for your channels or a sponsored post on theirs.
EXAMPLE CREATOR SERIES
Turn one idea into three videos worth watching.
Introduce your offer, answer a customer question and show what makes the experience different. We match the creator and manage the project, so every piece has a clear job.
3short videos
1coordinated project
Show the offer.
Let customers see what they can buy, book or experience.
Answer the real question.
Make the details people want to know easy to understand.
Show the people behind the business.
Show the people or process behind the business.
We shape the deliverables, price and content use around your brief.
CREATOR VISITS
Give people a reason to visit.
Show people what they can see, do or try. We plan the creator’s visit and the content around your business, event or space.
REMOTE PRODUCT CONTENT
Product content, without the travel.
Send your product to a creator to make content remotely. We plan shipping, the brief and delivery dates before production.
EXAMPLE CONTENT IDEAS
What could a creator make for you?
Explore three content ideas, with the business goal, creator choice and planned videos laid out.
Example brief 1 Product demo
See how a business goal becomes a creator brief.
For a room-lighting product, the idea is simple: show the change, then show how the remote controls it. The creator, setting and shots all need to make that benefit easy to see.
WORKED CREATIVE BRIEF
A sunset projector.
A creator’s LIVE setup.
The goal
Show how the projector changes a room, how the remote works and how the lighting looks on camera.
From the brand
Send the product.
The brand sends a compact sunset projector to a home or lifestyle creator. We agree the brief and plan shipping before filming.
Through the creator
Show it working.
The brief calls for the remote, the color on the wall and the finished LIVE-room setup.
Managed by SparkFYP
Plan the finished piece.
The planned output is a short room-reveal video for the brand’s channels. We agree feedback and the final handoff in the brief.
- Why this creator
- A home, lifestyle or LIVE creator who can show the lighting clearly in their own space.
- The planned content
- One short vertical room-reveal video for the brand’s channels: the light off, the remote in use and the finished setup.
We handle the details with you.
We turn the direction into a working brief and agree the price, deliverables, content use and dates before production.
Example brief 2 Creator visit
Make the first visit easy to picture.
- The goal
- Show nearby customers what to order, what the café feels like and how to find it.
- Why this creator
- A local food or lifestyle creator whose followers include people within visiting distance.
- The content
- One short video on the creator’s account, showing the arrival, a featured order, the atmosphere, the location and opening hours.
We handle the details with you.
We turn the direction into a working brief and agree the price, deliverables, content use and dates before production.
Example brief 3 Content series
Give newcomers a familiar face.
- The goal
- Help beginners picture their first class and get to know the people behind the studio.
- Why this creator
- A fitness or lifestyle creator who can explain classes for beginners and return for the planned filming dates.
- The content
- Three short videos for the studio’s channels over one month: a first-class walkthrough, a trainer Q&A and a look behind the scenes.
We handle the details with you.
We turn the direction into a working brief and agree the price, deliverables, content use and dates before production.
BEFORE WE START
Clear answers. A better brief.
Do I need a finished brief?
No. Tell us what you’re promoting, who you want to reach and where the content will live. We help shape the brief.
What will it cost?
The price depends on the creator, deliverables, timing and content use. We agree the price and responsibilities before production.
Where can the content be used?
On your channels, the creator’s, or both, depending on the project. We agree posting, usage rights and any advertising use before work starts.
What does SparkFYP handle?
We shortlist creators and coordinate the brief, communication, approvals, delivery and payment. Dates and reporting follow the agreed project.
How do you choose a creator?
For sponsored posts, we compare the creator’s audience with your target customers. For content on your channels, we focus on the ability to make the content your brief needs. Style, location, availability and budget also matter.
LET’S FIND YOUR CREATOR
What do you want people to notice?
Tell us what you’re promoting, who you want to reach and what you want the content to do.
